What bidding strategy should Tracy, a pizzeria owner, use to get more people to call her business? Cost-per-view (CPV) Cost-per-thousand-impressions (CPM) Cost-per-click…
When someone clicks your ad, the actual amount you’re charged will be: The minimum requirement to maintain ad position or 50% of…
One of your clients wants to know why a campaign went over the specified daily budget several days in a row. What…
In order to appeal to customers on mobile devices, it’s important to: Direct users to a login page with a video…
Which client would you advise to use radius targeting? Luis, whose e-commerce business delivers nationwide Denise, whose service can reach customers within…
Which statistic indicates how often a click has led to a conversion? Cost-per-conversion Clickthrough rate (CTR) Conversion rate Converted clicks The correct…
You can use Display Planner to: see how other advertisers perform on websites where you want your ad to appear compare how…
Which delivery type shows your ads at an even pace throughout the day? Accelerated delivery Standard delivery Delayed delivery Optimized delivery The…
Which two bidding strategies can boost brand awareness and recognition? (Choose 2) (Select All Correct Responses) Cost-per-view (CPV) Cost-per-acquisition (CPA) Cost-per-click (CPC)…
You can win a higher ad position in the auction with a lower cost-per-click (CPC) bid by: Creating ads that include terms…